Intuitive Surgical is a company founded by a surgeon turned entrepreneur named Fred Moll. Fred Moll observed surgical procedures and developed robot-assisted minimally invasive surgery (MIS). In doing so, Fred Moll created the opportunity to make life easier for patients after surgery. These robot-assisted surgical machines were first introduced to the battlefield, which allowed surgeons to operate on injured soldiers remotely. These MIS allowed for minimal incisions and faster recovery time, fewer complications and lower hospital costs. Intuitive Surgical had the opportunity to take this field in the medical field and was lucky enough to promote this innovative idea globally, while obtaining patents that no one can copy. WhichIntuitive Surgical began when a surgeon-turned-entrepreneur observed surgeries and invented the idea of ​​robots performing the task. Intuitive Surgical serves key institutions such as academic and community hospitals. When a hospital purchases a robotic system, Intuitive Surgical will educate surgeons and patients about the benefits of using robotic systems. When a hospital can get the most out of a robotic system from Intuitive Surgical and the patient is satisfied, then the possibility of purchasing another system in the future will increase. These three elements are mentioned above Research, Networking and Observation. Although Intuitive Surgical could have benefited greatly from some other discovery skills, they did a great job on the ones they used. One particular discovery, a skill that I thought could have benefited Intuitive Surgical, was experimentation. Indeed, Intuitive Surgical was a success; I think by experimenting more with the products, they could have come up with additional innovative ideas. A successful business is about more than just enough; they find additional ideas that could turn into possible changes in current products. Surgeon Fred Moll took the time to see that surgical procedures are innovative ideas to make patients' lives easier, which is great in itself. Through Intuitive Surgical's networking with universities globally, it gives them the opportunity to introduce ideas that some future surgeons may never have heard. Additionally, I think Intuitive Surgical, as an innovative leader, has made a huge