Everyone is looking for a better, healthier life! Today people pay more and more attention to the food they eat, they want it to be healthy and tasty, on the other hand, modern life is so dynamic and hectic that food must be quick. So you need to find something that will meet all these needs. The right solution is frozen yogurt. It is a refreshing and tasty dessert that combines the flavors and textures of ice cream and sorbet. Frozen yogurt is a new entrant to the dessert market. However, “the history of frozen desserts dates back thousands of years to Asia, where popsicles were first made. » (wiki) Yogurt was introduced to the United States in the early 1900s and gradually gained popularity as a health food over the next few years. several decades. In the 1970s, with the popularity of ice cream, technology was transferred to the production of frozen yogurt. But its entry into the dessert market was a resounding failure: consumers complained that it tasted too close to yogurt. Responding to consumer demand for a sweet product that tasted like ice cream, TCBY opened its first store in 1981. Fro-yo saw the greatest popularity in the mid-1990s. But by the late 1990s, while as Americans shifted toward high-protein and high-fat diets, demand for frozen yogurt slowed significantly. Low-fat foods such as frozen yogurt fell out of favor as food trends favored higher-fat, cheaper ice cream around the turn of the millennium. Trends returned to frozen yogurt in the mid-2000s with the advent of live probiotic powder mixes. Over the past decade, frozen yogurt production has seen multimillion-dollar growth with dozens of competing companies. As the summer months approach, frozen yogurt suppliers are middle of paper...... wide selection of sour and frozen yogurts with live and active cultures. Besides strawberry, chocolate and other popular flavors, Yogurtland gives the opportunity to try more exotic choices like green tea, pistachio, mango and pomegranate. A variety of fruit, candy, nut and cereal toppings are also available. The chain debuted in 2004 and grew through franchising. Units are in-line or freestanding, with quaint and bright interiors to create a comfortable yet exciting atmosphere. A visitor survey showed that most of them were visiting this store for the first time and were satisfied with the result. “I’m happy to have been reintroduced to Yogurtland. I will come back as soon as possible.” – says Julie F., one of the customers. It is quite difficult to draw certain conclusions by interviewing individuals, therefore I will refer to the data from the most used Internet resources..