Throughout history there have been problems in society that most of society is completely unaware of. However, these issues have caught the attention of a few people who understand what is really going on behind the curtain. In his book The Jungle, Upton Sinclair reveals the issue of the immoral goals of capitalist society in the late 1800s and early 1900s. Similarly, in the film Food Inc, the producers of the film reveal the truth about capitalism modern through the use of personal stories and facts, all of which effectively use the rhetorical techniques of imagery, pathos and logos. In The Jungle, Upton Sinclair bases his novel around the sad life of Jurgis Rudkus. Born in Lithuania, Rudkus decided to venture to America to try to make a better living working in the stockyards. To his dismay, this never happens, and he falls deeper and deeper into debt and trouble with the law. He even turns to a life of crime to simply survive. In addition to this, Sinclair also writes about the suffering that the rest of Jurgis must endure. First, Jurgis's wife is taken advantage of by the leader, an event from which Ona (Jurgis's wife) never recovers. Additionally, Jurgis's grandson dies one day when he (the son) falls into the street mud and drowns. In writing these and other heartbreaking stories from Jurgis's life, Sinclair is able to appeal to pathos and truly elicit a sad response from his audience. Sinclair hopes that this feeling of pity will inspire his audience to take action against the system that ruined Jurgis's life: the Beef Trust. Similarly, in the film Food Inc, the producers use pathos to call on their audience to take action on the issue of the corrupt food system in America. The producers add... middle of paper... exploited, then they are simply dumped onto the muddy streets of Chicago. This vicious cycle repeats itself for every new group of immigrants arriving in America, and Sinclair hopes that by revealing what's really behind the packaged meat everyone eats, the public will help change the corrupt food system. Although there are serious problems in society, a few courageous people have stood up for suffering and created works of literature and cinema to reveal the story behind the food on the kitchen table. These heroic figures include Upton Sinclair, who wrote The Jungle, and the producers of the film Food Inc. By using rhetorical strategies such as imagery and appealing to pathos and logos, Sinclair and the producers are able to persuade the public to push for more. social change, and thus fulfilling the purpose of the book and film.