(Manning G., 2013). We don't want to put a lot of effort into informing prospects about the new product. But we use printed brochures, graphic presentations and corporate documents. specially trained salespeople to create awareness of the brand value among customers. However, the quality of Samsung products is certified by ISO 14001 and OHSAS 18001, which will reduce the risk for buyers of Samsung products (Samsung, 2016).Pricing or Value Added Product StrategyWe mainly use premium pricing strategy for the product. This high price will help create a positive image among customers, although it also shows a higher position compared to competitors (Marketing, 2016). We use high prices because of the quality and unique installation of the new TV. Apart from this, to some extent, we also focus on value-added strategy, like: free shipping, installation and credit options as well. such a relationship and make it long lasting. These days, to make a successful sale, you, as the seller, must clearly identify the buyer's motivations so that you can have a presentation that takes into account the buyers' needs and wants. Some buyer motivations