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Essay / Importance of Mass Communication - 772
TELEVISIONIntroduction: In today's globalized world, there is a clear need for proper information channels, and television as a medium of mass communication has been effective on all fronts. Television defies all logic of borders, literacy and demographics, it is suitable for people from all walks of life. Television is a very important source of information for people and it is often used to the fullest. It is not surprising that television today is considered the favorite in mass communication culture and there is no turning back. Why is it so important? Television has become the primary form of mass communication. Television is a conducive platform for information for citizens around the world. It is used for entertainment, educational information and advertising purposes. As a form of mass communication, it has positive and negative impacts on different people. Who invented television? Different experiments were carried out which led to the invention of television. It all started in 1884, when a German inventor, Paul Gottlieb Nipkow, created the first electromechanical television system and was continued by an American inventor called Charles Jenkins, who advanced the mechanical television system. Another invention made in 1907 by AA Campbell-Swinton of England and Boris Rossing of Russia and continued by Philo Taylor Farnsworth, an American engineer, in 1927, who was able to develop the electronic television system that is the basis today of all modern televisions. Was it invented? Where did it all begin? The first American television program is believed to have been "The Queen's Messenger", broadcast in 1928 by station WRGB, but there is ambiguity as to whether there were only 4 television broadcasts. .... .middle of paper ......vision set. The average person, after graduating from high school, spends 12,000 hours with teachers, but 22,000 hours with television. Television has made it easier for people to access advertising, especially as it has become a booming industry. created millions of jobs around the world. Television commercials have had a major impact on viewers, as advertisements featuring famous celebrities have helped attract new customers. Television influences children both negatively and positively because it contains a lot of violence and makes them sit idly in front of the “idiot box”. . The positive impact is that children learn a lot of educational things through the informative information and most of the cartoons convey good morals. In the case of the United States, Hollywood depends more than ever on television, due to its popularity and easy accessibility to the American people..