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  • Essay / Fast, cheap and impersonal: McDonald's - 1965

    Fast, cheap and impersonal: McDonald'sThe restaurant chain began in the United States more than half a century ago (in fact, The first McDonald's opened in 1940. The idea behind it was quite simple: to feed as many people as possible quickly and well. At the time, there were only a few restaurants of this type, but. now people around the world know McDonald's and know where it comes from: from the United States that is why it is often considered American, but today it has franchises in many states around the world. find over 30,000 restaurants in 118 countries However, the company's headquarters is still in the United States, Illinois Food and drinks are also available all over the world. the preparation are the same. The main products of McDonald's are hamburgers – a minced meat patty in a bun with vegetables, cheese and other different ingredients, which differ depending on the type of product. hamburger. There is actually some controversy over the origin of this dish, but it became an integral part of the national cuisine of the United States and was later exported to other countries. Another thing that indicates the origin of the foods sold in this chain is the way the products are named. In the Czech Republic, it was not common to use foreign language names in shops or restaurants. Everything had its name translated into Czech or at least into the Czech of the original name. Names like Cheeseburger, Big Mac, McChicken indicate the origin of the food. Even in some of the rare Czech names there is a “Mc” part of the name. Actually, I think that products and their names can symbolize globalization - a product has the same name in the United States and here in Czech... middle of paper ......, McDonald's is still okay strong. They didn't want to lose their customers so they changed their menus. They added vegetables and fruits to the happy meal, introduced fresh salads and healthier drinks; they removed the very large portions. You could say that McDonald's has changed the eating habits of people around the world, but now it seems that the demand is changing a bit and they have to adapt. I think McDonald's and other similar restaurants won't have to worry about lack of customers for many years. They will change a little depending on their customers' needs but I think a lot of people will continue to eat burgers even though they know it's not the best food for their body. And for those who don't like burgers, McDonald's offers other products (a fairly new concept from McCafe) so that everyone can find what they're looking for..