Reliance FreshReliance Fresh is the convenience store that is part of the retail business of Reliance Industries of India, headed by Mukesh Ambani. The company has 563 Reliance Fresh outlets across the country. It's a kind of supermarket. The company mainly focuses on purchasing fruits and vegetables directly from farmers and selling them to consumers.Merchandise DetailsThe products available are fruits, vegetables, dairy products, FMCG, produce food and beverages.Daily Store Operations• The store opens at 5:30 p.m. in the morning. • Daily items like fruits, vegetables and dairy products peak at 6 a.m. • Merchandise is reviewed and the store opens to customers at 6:30 a.m. • The store manager updates the stock of opening. • He also reviews the price list sent by the manager. office.• It updates the discounts and promotions on different product categories.• The merchandise is properly checked from time to time by the supervisor.• At the end of the day, the closing stock is checked and the details additional amounts of the replenishment are transmitted to the manager. office.• Cash manager checks the balance.• The store closed its doors to customers around 10 p.m.• After the accounting procedures and the store closed its doors at 11 p.m.Supply Chain Strategies at Reliance FreshSupply :Reliance Fresh makes most of its purchases of vegetables, fruits and dairy products directly from farmers and suppliers on pre-negotiated contracts. By sourcing directly from farmers, they eliminate commissions for middlemen, loading and unloading costs, transportation costs and waste during exchange. They also supply high-quality seeds to farmers and provide them with technical training. They source their perishable products from the middle of paper...and to cover a smaller area they have a regional warehouse and they also have their own transportation system. Therefore, SRS Value Bazaar delivers faster than Reliance Fresh. Waste: Waste is a problem for both retailers. Perishable and non-perishable items can expire without being sold. To solve this problem, they both use different strategies because they source directly from the farmers, they get reasonable rates for the items from the farmers and if the product is unsold then they could sell them to the whole sales market at the same prices. or at cheaper rates. Whereas SRS purchases strictly based on the available demand for these items. For them, demand forecasting is more important. For non-perishable items, both retailers have a return policy with distributors. So the product is returned if it is expired.