Sometimes the best way to see if your business needs help with social media is to get your hands dirty with a social media assessment. Even though you may not be a social media expert...for now, you can still use these questions to see how you can improve your presence. 1) Find out which social media channels your business is already present on. Every company, even B2b, should have a Facebook, a Twitter and a LinkedIn. These are the most popular social networks and having a presence on these channels is necessary for your business reputation. I would recommend having a Google+ account for SEO purposes only, but don't emphasize posting content consistently. There are a number of other social media networks like Pinterest, Instagram, Tumblr, etc. that could be beneficial to your business, but only get off the ground if you can manage its maintenance! 2) Once you have taken into account your entire presence, it is now time to evaluate how often your business posts. At Likeable Local, we find that 5-6 posts per week on Facebook, 12 tweets per day, and 5 posts on LinkedIn per week are ideal for getting ahead without b...