At some point during the study, those involved received a snack during their respective viewings. The results showed that exposure to foods in advertisements increases a child's consumption by 45%, most of which is considered unhealthy. Encouraging children to eat so much fatty foods is completely unethical, as they tend to be quite gullible and ignorant of health facts. So, this can implicitly create overweight and unhealthy children with poor eating habits. We can go further by pointing out that society pays a high price in terms of the additional medical care these children will eventually need (Rabin). From this point of view, governments tend to regulate the broadcast of advertisements aimed at children because the latter are considered to be a contributing factor to this problem. To top it all off, child-focused campaigns are unethical as they can be harmful on a global scale. psychological level. Although advertising companies cannot be entirely blamed for clinical problems such as depression, they certainly contribute greatly to the development of young minds. Advertisements can be harmful to children because they affect them on a psychological level. Additionally, psychologists now work alongside advertisers, which can be considered unethical – even if they try to pretend they're not doing anything wrong. Children don't necessarily understand why they can't always get what they want, or why other children have what they can't get. Hyundai's advertising states that the best stories begin in the new Hyundai Santa Fe, making viewers believe that no experience compares to those created with this new car. In the eyes of a child, not having the desired product - as the...... middle of paper ......erts have constantly argued. While some have given up on reforming their marketing strategies towards children, others have refused to buckle under the pressure. Although the issue remains controversial, social norms are nevertheless evolving and businesses are obliged to stay informed. If advertising agencies do not properly adhere to corporate social responsibility, the government will be forced to set strict regulatory standards. Although it would be unrealistic to believe that advertising companies will completely stop targeting their advertisements to children, it is entirely realistic to expect them to market their products in a more responsible and ethical manner. Additionally, since many companies have not been very proactive on this issue, it is important that parents and other influential people work hard to protect children from marketing ploys..