PepsiCoIntroductionPepsiCo Inc. is an American food and beverage company founded in New York in 1965. It manufactures, markets and distributes snacks, beverages and products based on cereals. other products. This mainly involves the production of soft drinks and food processing items. The PEPSI drink was first made in the 1890s by pharmacist Caleb Bradham in New Bern, North Carolina. It was billed as “Brad’s drink.” The trademark was registered on June 16; 1903.PepsiCo operates in more than 200 countries. Its largest markets are the United Kingdom and North America. Pepsi products are found all over the world. Their products will fall under the following categories.1. Pepsi-Cola brands2. Brands Frito Lay3. Gatorade Brands4. Tropicana Brands5. Quaker BrandsThe majority of PepsiCo's revenue (60%) comes from non-carbonated brands. Beverages represent less than 50% of total turnover. Some of the known products of PepsiCo are Pepsi, Mountain Dew, Tropicana, Lays Potato Chips and Lipton Ice Tea. Product Portfolio “Portfolio analysis is a systematic way of analyzing ...